I remember the scene well. A bunch of us were gathered at a friend's house for a product demonstration for Sunrider. I looked around the room feeling sorry for the other guest because many were as financially challenged as myself. Let's face it, if you're familiar with this particular MLM company then you will surely appreciate that their prices are not for the faint of heart. Oh why must folks burden their friends with their money-making endeavors.
I do believe that this particular pyramid scheme may very well be the worst of its kind. They're tactics were appalling. It seemed no matter how much you spent it was NEVER enough. You had to use this or that product with yet another product to reap the full benefits. There was no end to the list of products that you "needed". Then, there was this unending pressure to sell those products and doing so meant investing a lot of time and energy which only amounted to money in the pockets of those at the top of this pathetic scheme.
Sounds pretty bad right? yet, in the end what bothered me the most was the quality of product. The bevy of supplements, food and skincare amounted to a good seventy five percent higher in price then their worth. I was still green and hadn't really learned what to look for in skincare and health supplements. So I was a perfect candidate for the deluge of brainwashing that flooded each buyer and seller. I do believe that Sunrider would qualify as a scam.
Does that mean all companies that use MLM marketing are bad
Since blogging I've discovered quite a few companies that use MLM; multi-level marketing, that are nothing like Sunrider. A big difference is good products that are affordable. Something that you wouldn't be embarrassed sharing with your friends or loved ones. One company that I liked is called Younique.
I believe the secret to MLM marketing is to have realistic expectations. Don't expect to make a fortune, for the most part that is just a pipe dream. On the other hand, supplemental income is a more realistic goal
I did a test of a company that delivers a quality product called Younique, I did this via a rep for the company. I like the products so I had no qualms with promoted these products via my two blogs, treating it as I do other affiliate programs. My blogs do relatively well with beauty product conversions, thus I thought I would have some success with Younique, considering the efficacy and quality of the products. Sadly I had no success. This may be largely due to the plethora of other Younique reps online, thus squelching my posts.
The requirement for a rep is to sell $125 worth of products, thus resulting an a commission of $31.00 at 25 percent commission. The rep I promoted did not reach this goal. As a matter of fact, I don't think they had any success, and that was after several promotions which required quite a bit of time and effort.
Younique offers 20% commission which quickly goes up to 25%
Just because I didn't have success doesn't mean someone else won't. As mentioned, I treated this like any other affiliate program on my site. If your blog is more popular than mine, and if you are willing to do a little more work it may be worth it for you.
But, even if you have moderate success the downside is it's still a MLM program. Thus, you won't be getting rich or even able to make a living. At best, the monies made will be supplementary. The work involved in selling the product will probably be more involved than the worth of the scanty output.
Another way of garnering a small commission is via recruits, that is, those that you sign up to sell the products. Thus, the pyramid.
Any hope for MLM schemes?
I would imagine that if you were to find a new company with an outstanding product in its infancy then you may have success. The reason being this would enable you to be at the beginning of the pyramid thus receiving commission not only on sales, but also those that you were to recruit to be a sales rep for the company.
In the end my assessment of MLM marketing is it's basically a scheme. Don't be fooled by company reps claiming fortune and ease of selling. Their ultimate goal is to get you on their team so that they can thus reap added commission from sales. Which, in the end, are probably not worth the effort.
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